At the start of July 2014, the opening three stages of Le Tour de France come to Yorkshire and Cambridge. The third stage starts in the UK capital of cycling, Cambridge.
It will therefore be no surprise that Woodfines is delighted to be taking part in what is going to be a once-in-a-lifetime opportunity to see the tour start in the centre of Cambridge on Monday 7th July.
Our Cambridge office will be hosting an event from the superb viewpoint of the University Arms Hotel overlooking the departure point at Parker's Piece, where the cycle teams will gather, sign in and prepare for the start of the 3rd stage. Our invited guests will see the world's best cyclists ride past the city's famous landmarks before leaving Cambridge en route to the Mall in London, where there will be a sprint finish.
Before the riders depart, there will also be the spectacle of the procession of 150-plus sponsor vehicles which sets off an hour before the race begins, adding to the carnival atmosphere at the end of a weekend of festivities in Cambridge.
We are also delighted to be supporting Arthur Rank Hospice Charity as part of this event.